Statement of the jury

The agency concentrates on the broad spectrum of the Volkswagen Group, from the numerous automobile brands to special projects such as the positioning of the mobility brand MOIA. Gingco aspires to fully identify with the respective brands and thus become a »part of the whole«. In pursuit of this ambition, it has been able to figure out the specifics of each product and service – and to make these specifics communicable.

Agency of the Year